A fully-integrated production photo house - a modern partner to pioneering brands.

We are ROOT

We serve leading brands and global clients through innovative rentals and production services for stills, films, and events.

Equipped with state-of-the-art equipment and technology to provide you with the best experience. We tailor each shoot based on your needs and provide personalized service on productions in-studio or on location.

NYC Studios

Based in the premier art district of Chelsea, ROOT NYC is where it all started.

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NYC Studios

Based in the premier art district of Chelsea, ROOT NYC is where it all started.

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3
studios
18,000
square feet
24-hr
in-house Equipment, Digital, and Motion

Cafe lounge & roof deck

High ceilings, large cyc walls, and drive-in access

BKN Studios

Nestled on a quiet block in the canonized cool of Williamsburg, ROOT BKN is our second location.

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BKN Studios

Nestled on a quiet block in the canonized cool of Williamsburg, ROOT BKN is our second location.

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4
studios
25,000
square feet
24-hr
in-house Equipment, Digital, and Motion

Cafe lounge & bamboo garden

High ceilings, large cyc walls, and drive-in access

Our Services

As a photo production house, we offer a wide range of services from studio space to digital, motion, and equipment rentals.

We provide around the clock location services to managing full-scale events. Not to mention, we house skilled directors, producers, and editors at hand – equipped to fuel your creative visions – from concept to completion.

You name it, we’ve got it.

Covid-19
Support Information

Root has applied the recommendations of the CDC, OSHA, WHO, EPA, NSC, APA, and AICP public health officials to rental operations, equipment, and facilities. We are taking extra precautions with the guidelines provided and have created a series of protocols and policies to enforce within our premises. Find our COVID-19 support information here.*

*Given the pandemic circumstances and with new developments daily, these documents will act as a ‘working’ guideline that we will continue to update as new information becomes available and feedback is received.