As Annie would say, “Anything you can do, I can do better”. Sure, females doing rad things isn’t groundbreaking but we’ll just deposit some names here for added effect–Mikaela Shiffrin, Jessica Diggins, Chloe Kim, and Jamie Anderson were some of this year’s U.S. Olympian winners. To preface, Van’s latest global campaign “This is off the wall”, launched in March for International Women’s Day, kickstarting Girls Skate India. In India, like many places around the world, girls are expected to follow societal norms. By teaming up with Vans athletes Lizzie Armanto and Atita Verghese, Vans Girls allowed both ambassadors to travel the country and teach young girls about self-expression and challenge stigmas through skateboarding.

Just recently, Vans Girls visited our NYC studios and collaborated with Pop-up Florist to style a Spring-themed series. (View the BTS and final takes from the shoot through the gallery above!)

 

Image courtesy of Vans Girls and Pop-up Florist.